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Michael and Alex run SocialRank, a startup that's working on a suite of tools for Twitter. Former Dwolla executives Alex Taub and Michael Schonfeld accidentally ithaca beer company created a viral sensation a few years ago when they coined the Twitter ithaca beer company term, "Most Valuable Follower." The pair created an algorithm which revealed who your best Twitter ithaca beer company follower ithaca beer company was, and over 50,000 people tried it in the first week. 
Taub and Schonfeld never meant their MVF tool to become popular. They shut it down after a few months to focus on their Dwolla jobs. But even after MVF disappeared, brands were reaching out and asking to use it.
Recently, Taub and Schonfeld left their jobs and raised a small seed round of financing to bring back MVF and launch a suite of Twitter analytic tools under the name "SocialRank." Instead of helping individuals and brands get more followers, Taub and Schonfeld want to reward current, loyal followers.
The MEF calculation looks at retweets, mentions and replies. the MVF calculation looks at a person's follower-to-following ratio (the fewer people someone follows, the more valuable they are). BF takes both of these calculations into account.
SocialRank shows users their top ten followers over the past thirty days, but there's also a premium product for $25 per month which will reveal the top 50 followers. Current brands using SocialRank include Spotify and GoPro.
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